The main challenge is taking plastic out of real brand packs. Fund a track that fits your materials or technology, and your people work it on Thursday 29 October next to the brands who specify. Early partners help set the format.
PPWR lands on the brand, and the brand passes it up the chain to you. The questions that decide whether your material gets used are asked early, usually without a supplier in the room. For one afternoon your specialist sits in the team answering them.
Multilayer laminates do the job and grade badly. Fibre alternatives have to hold grease and moisture and still run at line speed. The main challenge works that on a brand's real product and shelf-life spec.
Reuse pays back only after enough turns. A returnable crate and a right-sized box can answer the same brief very differently.
From 2030 recyclability is graded on the whole pack, and EPR fees turn that grade into a line in your customer's costs. The supplier who can evidence it stays on the tender.
A Declaration of Conformity for every pack, with the evidence mostly sitting in someone's inbox. That is an agent problem.
An afternoon inside the problem your customers are trying to solve, and a write-up afterwards.
A brand's packaging lead opens with an unsolved problem and takes questions. You are in that room.
Your substrates, coatings, barrier papers or software go to every team, used in front of the brand that would buy them.
An AI engineer in every team, with options ranked against real constraints. It tells you where to point your R&D.
An MSc or PhD student in every team, funded by us, from TU Delft, Wageningen and the UvA.
Pitches, prizes and networking drinks from 16:00. Guest passes come with every package.
Platinum, Gold and Silver are for suppliers: materials, converting, machinery, recycling, compliance and tech. Every package includes seats for your own people. Prices on a call.
For a design studio. The designer seats sit here rather than inside the material packages, because a team designing its way out of a 2030 problem needs someone whose job is form. One seat per team.
You pay for young people to be in the room, and you get named for that rather than for your logo size. 2 slots.
For an event or media organisation whose audience this already belongs to. You promote it and carry it in your programme, we run it, and no money moves in either direction. In return you publish every solution first, and the winning team is available to your stage at no cost.
Knowledge Partner and University Host places are in kind. For students, a free seat includes travel and a bed.
Partners come from different markets, so no single interest steers a track. Access is identical for everyone.
No selling on the floor during the build, no direct competitors in one team, and no team sees another's data.
Your seat is a hacking seat. The jury decides, and no partner judges the track it funds.
The venue and day are booked. Swap the Plastic is the main challenge. Details stay open until the briefs are published.
We tell you who is on your track before you commit. Every partner gets the same access, and the day runs in line with competition law.
You still get a published comparison of 2 independent routes to the same brief. A brief that turns out harder than everyone thought is a result worth having in writing, and the kind nobody publishes.
Industry, recycling and brand-side packaging experts, from outside the teams. Still being put together.
We go through the track, the seats and what you would want changed.
